You’re passionate about the causes you support. Whether it’s a local charity or a chapter of a global cause, you’ve chosen to represent your particular nonprofit organization as an effort to make the world a better place. Of course, no nonprofit organization would succeed without a great deal of awareness and enthusiasm for the cause; one of the best ways to earn community support is by hosting events.
According to a study by Charity Navigator, nonprofit fundraising events are not the best ways for a group to collect funds, costing as much as $1.33 to raise $1 in contributions. However, that doesn’t mean they’re a waste of time. Your expert on fundraising event planning in Orlando offers these four great ways to help you get the most out of your event–even beyond financial donations:
- Expand your goals for your event. If you’re planning an event simply to raise funds, as we mentioned before, you may wind up somewhat disappointed. However, though donations may not come immediately, there’s the opportunity to grow and spread your message quickly and the ability to connect with prominent community members. Seek sponsorships and accept ancillary donations to really help get your group involved.
- Don’t forget the small details. Now’s the time to really make your message shine. Don’t skimp on the little details to help make lasting memories for you and your guests. Include each attendee in an event scrapbook that you host online, send thank you cards to everyone who made it, and hand out favors that are related to your cause. Your guests will be able to bring home a little piece of your mission with them.
- Planning is everything. It’s important that you plan out your budget, venue, menu, and so on well in advance. This involves making any special accommodations for guests who may need them, as well as organizing an efficient check-in system, booking a relevant speaker, and so on. Your Orlando fundraising event planning team can help you create a detailed budget so you’re prepared for anything coming your way.
- Make an effective game plan for ticket sales. Ticket sales are more helpful than publicity in gathering a large group of attendees, so this is one area where you might need the most help. Gather as many ticket sales volunteers as you can and have them hit the ground at least a month prior to your event date. You may need to adjust ticket prices to see which one gains the most response.
By thinking of fundraising events as less of a way to gain money and more of a way to gain followers, your nonprofit organization will be poised for growth and many future successes. Contact An Affair of Excellence today at (407) 902-6657 to schedule your free consultation.